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The Hive is a full-service agency that creates Valuable Encounters across all media and all channels to drive growth for our clients.

The Hive Beverage Group, a division of The Hive, creates measurable commercial impact for some of North America's biggest beverage brands in the sales, merchandising and activation spaces.

we build

With a focus on commercial growth in the on-premise channel, we build creative solutions that:

Leverage data and analytics through the use of the Hive's proprietary Encounters Mix Model (EMM)

Emphasize best-in-class training, development, and coaching

Build strong partner relationships with total business transparency

Deliver consistently exceptional brand experiences with key accounts and consumers

brandS

In Canada, our dedicated team operates in ON, QC, BC and AB working alongside Molson Coors sales and brand teams on premium international brands, such as Heineken, Strongbow, Birra Moretti, Sol, Dos Equis, Amstel Ultra, and Murphy's.